ROAST DAY 

Social media users ask to be roasted by Wendy's all year long, so we declared Jan. 4 #NationalRoastDay and began handing out roasts to anyone and everyone who asked us for one. I had the pleasure to help brand roast day as a national holiday in 2019 as well as write my wittiest roasts that somehow made the cut for both 2019 and 2020 award submissions.

Cannes Silver: Industry Craft
Cannes Bronze: Social & Influencer
Cannes Shortlist: Media
Cannes Shortlist: PR
One Show Gold: Craft/Writing
One Show Silver: Active Engagement
One Show Bronze: Stunts & Activations

2019

2022